Blogs

Oct
29
By admin|October 29, 2014|Category: Marketing

It’s not about what you know or who you know. If you want to grow your business, it’s all about who knows you. Your formula for success includes targeting markets that have means and a need for your solution, and educating them on the fact that you have a solution for the problem they are looking to solve.

Oct
16
By admin|October 16, 2014|Category: International Trade

You don’t need to be a big company to import or export—just be prepared so you can avoid costly mistakes. This will make your customers happy and your business transactions more seamless.

Canada has Free Trade Agreements (FTAs) with more than 10 countries, which help Canadian products stay competitive in the international marketplace through the reduction or elimination of tariff and non-tariff barriers to trade.

As an importer or exporter, you can benefit from Free Trade Agreements by taking these 4 steps toward compliance:

October is the month when we celebrate small business. Having your own business is a day-to-day exercise in processing information, and adapting to new challenges. You’re the boss! You decide if you’re doing the right thing. No one is going to evaluate your progress, or challenge you to finally tackle that new project you have been meaning to ‘get to’. Tasks such as updating your customer list, or watching the ‘features’ video that came with your brand new point-of-sale system happen because you want them to happen.

What do you do when you are faced with a steep learning curve? Do you…

Oct
8
By admin|October 8, 2014|Category: General

Productive is not the same as busyness. A hamster wheel provides a great analogy of burning time and excessive energy with no direction or purpose. You can run fast but it is tough to reach anywhere if you do not have a plan in place.

“Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort.” ~ Paul J. Meyer

Here are 3 ways to stay productive. Prioritize for maximum results by utilizing your time, energy and paying attention to complete task effectively and efficiently.

Time

Oct
1
By admin|October 1, 2014|Category: Business Growth

Whether you are an aspiring small business owner looking to offer a traditional product or service, or an energetic entrepreneur passionate about your new and innovative idea, drive and desire are not enough to get your business started. To start off on the right foot, potential new business owners should strongly consider conducting secondary market research to ensure the right decisions are being made from the beginning.

Key Resources to Jumpstart Secondary Market Research

Secondary market research can be broken into three areas of knowledge: the industry, the competition and the customer.

Sep
24
By admin|September 24, 2014|Category: Social Media

Awhile back I came across an article in a national newspaper criticizing bloggers for being sloppy and unfocused. Easy to say with the benefit of a department editor, copy editor, and a fact checker. You can’t be your own newsroom, but a blog post can be professional and engaging with a little self editing. It’s work – and yes, another hat to wear – but these few guidelines will help you craft better stories, ones that get traction.

1. Tighten Up
Give yourself a word count – and stick to it. Magazine editors assign them to writers and that’s that. A good number for a blog is 350 - 500. You’ll be surprised how word constraints makes you a better writer.