By admin|August 20, 2014|Category: International Trade

Tradeshows are an excellent source of new business and platform to touch base with clients and suppliers. Best practices dictate that tradeshows should be a complementary tool in your sales funnel. However, even those without a systematized sales process can experience compressed sales cycles, and deeper connections to clients.

First, determine which tradeshows to attend and of these, at which to exhibit. Critically examine the returns - both financial and non-financial - for your company.

By admin|August 13, 2014|Category: Business Growth

It is generally well known that having a business plan is recommended for business success but what about small business owners and solopreneurs? Do they really need a business plan?

A business is like a building, a strong foundation determines whether or not the building will stay standing and for how long. Small business owners and solopreneurs are not exempt from this or the benefits of a solid business plan.

Defines your purpose

A business is more than the product or service it provides.

Writing a business plan involves delving into all aspects of how and what the business does but more importantly, it serves to define a clear purpose for that business.

By admin|August 6, 2014|Category: Business Growth

Take your business to the next level by accessing new opportunities through Supplier Diversity. So….what is Supplier Diversity? In Canada, a business can qualify as a diverse supplier if they are 51% owned, operated, and controlled by one or more of the following:

  • Woman
  • Minority
  • Aboriginal
  • LGBT (Lesbian, Gay, Bi-Sexual or Transgender)
  • Veteran

Some of the reasons corporations engage in supplier diversity are:

By admin|July 30, 2014|Category: Social Media

You know good writing when you find yourself reading about something you thought was boring (dinosaurs are my test). Real engagement can do that. And what’s a blog for but to engage clients and colleagues? But how to do with panache and still sound professional?

#1. Be an Exhibitionist
Give us a piece of yourself. We tend to be formal or resort to industry speak when we write. Loosen up and enjoy being read. Writing is a kind of performance.

By admin|July 23, 2014|Category: Funding

Cash flow planning is an integral part of business sustainability. Much like the heart in our body, we can’t live without it. Cash flow is the heart of a business; we can’t stay in business without cash flow coming in regularly.

What is cash flow planning? Let me begin by providing you with few helpful tips and some important questions that need to be answered:

By admin|July 16, 2014|Category: Operations

If your filing system isn’t fast, functional, and fun, you will resist the whole process. David Allen, Getting Started