Strategic Marketing course now available! Learn on your own schedule. Register free >>>
This Cash Flow Template is a simple excel file that allows you to forecast your cash flow—the money coming in and going out...
A good business plan is an invaluable tool for any business owner, whether you are just starting your new enterprise, expandi...
A Step-by-Step Guide to Matching Your Funding Options With Your Needs If you’re looking for funding to realize your busines...
If you don’t know who your customers are, how will you be able to assess whether you are meeting their needs? In order to...
This is the recording of a webinar hosted by WeBC (formerly Women’s Enterprise Centre) in May 2020. What is SEO, really...
Launching a website is only the first step in succeeding online. Just because you have a website doesn’t mean people will v...
The 4 Ps of Marketing, commonly referred to as the Marketing Mix, serve as essential instruments within your marketing toolbo...
Understand who your customers are, why they buy and how they prefer to buy. This is an excerpt from the Focused Marketing Gui...
How do you find market research data? There are two main research methods: access existing information (secondary research) o...
At WeBC, we work with a lot of entrepreneurs who have great ideas for new businesses. Usually, these ideas come from identify...
Introducing our new Fireside Chats! These are free, virtual sessions that explore different aspects of scaling a business by ...
Do you feel like you’re not connecting when you speak with investors? In your mind, you’ve delivered a strong pitch, youâ...
WeBC is delighted to present this self-paced course to help you create a cohesive strategy that allows you to make better mar...
WeBC is delighted to present this self-paced course to help small business owners keep their businesses financially healthy! ...
This year’s theme is #InspireInclusion, which encourages us to consider how we each contribute to an inclusive world in all...
Are you looking to grow your business by selling to the Government of Canada? Low dollar value bids can be a great way to exp...
A good marketing plan is an invaluable tool for any business owner, whether you are just starting your new enterprise, expand...
Running out of money is one of the top reasons businesses fail. Using the ‘right’ money at the ‘right’ time can help ...