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Pricing and Costing Your Product

Setting prices is both an art and a science. The science is determining your costs … and the art is understanding the underlying role price makes on customer buying behavior. This seminar has both a marketing and a financial focus as we get to the heart of how pricing plays an important part in your […]

Event - 2019/03/11

Pricing and Costing Your Product

Setting prices is both an art and a science. The science is determining your costs … and the art is understanding the underlying role price makes on customer buying behavior. This seminar has both a marketing and a financial focus as we get to the heart of how pricing plays an important part in your […]

Event - 2018/07/24

Pricing a Service: How Much is Your Time Worth?

If time is money, how much is yours truly worth? If you charge less than your competition, potential customers might question the quality of your services. On the other hand, if you charge more, they might be frightened away. Somehow, you need to find a safe middle ground — a reasonable price that attracts customers, […]

Resources - 2018/05/07

Pricing Your Products and Services

The right price has to be low enough to attract customers and high enough to make them profitable. It’s part art and part science, and there are several factors, which go into the development of an optimum price.   Here are the steps to follow tomake sure your price is right.

Resources - 2011/12/07

Cost-Based Pricing For Services

Many small businesses are not making a profit today because they do not know the basic concepts of costing and pricing. The situation is most serious in the service business because each service performed has a different cost. Frequently, the service business must bid for jobs by making a price quotation in competition with similar […]

Resources - 2011/12/07

Pricing For Small Retailers

This aid is a checklist for the owner-manager of a small retail business. These 52 questions probe the considerations–from markup to pricing strategy to adjustments–that lead to correct pricing decisions. You can use this checklist to establish prices in your new store, or you can use it to periodically review your established pricing policy.  This […]

Resources - 2011/12/07

Pricing For Small Manufacturers

As a small manufacturer, you should not compete on the basis of price unless you are the low-cost producer. Usually you should compete on the basis of product performance, quality, delivery time, or whatever advantages you can offer customers over your competitors.  Good pricing practices require an understanding of the influence of market factors, the […]

Resources - 2011/12/07

3 Ways to Improve Your Cash Flow

In part 1 of this post, we looked at the 5 Factors that Impact Your Cash flow. Now, let’s review some strategies for improving your company’s cash flow: 1. Look at your assets Review your inventory management system. Is there room to tighten up, so you’re not sitting on large amounts of inventory or carrying […]

Post - 2019/03/25

Retail Success: How to Get Your Product Into Stores

Congratulations! You’ve developed your product, it’s ready for consumers, and now it’s time to get it into stores. But where do you start? With over 40 years retail and supply chain experience, let Gerry Spitzner help you plan your sales strategy with potential retailers. This seminar will help you: Discover how to approach to retailers […]

Event - 2019/03/11

Women in Tech Regatta, Vancouver

Relationships are the True Currency. Find your tribe at the Women in Tech Regatta. From cryptocurrency to crying in the bathroom, polishing your startup pitch to why women turn on each other, we tackle the topics women in tech care about and we tackle them together. Each two-hour workshop features a hour of panel discussion […]

Event - 2019/01/10

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