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Pricing and Costing Your Product

Setting prices is both an art and a science. The science is determining your costs … and the art is understanding the underlying role price makes on customer buying behavior. This seminar has both a marketing and a financial focus as we get to the heart of how pricing plays an important part in your […]

Event - 2019/03/11

Pricing and Costing Your Product

Setting prices is both an art and a science. The science is determining your costs … and the art is understanding the underlying role price makes on customer buying behavior. This seminar has both a marketing and a financial focus as we get to the heart of how pricing plays an important part in your […]

Event - 2018/07/24

Pricing a Service: How Much is Your Time Worth?

If time is money, how much is yours truly worth? If you charge less than your competition, potential customers might question the quality of your services. On the other hand, if you charge more, they might be frightened away. Somehow, you need to find a safe middle ground — a reasonable price that attracts customers, […]

Resources - 2018/05/07

Pricing Your Products and Services

The right price has to be low enough to attract customers and high enough to make them profitable. It’s part art and part science, and there are several factors, which go into the development of an optimum price.   Here are the steps to follow tomake sure your price is right.

Resources - 2011/12/07

Cost-Based Pricing For Services

Many small businesses are not making a profit today because they do not know the basic concepts of costing and pricing. The situation is most serious in the service business because each service performed has a different cost. Frequently, the service business must bid for jobs by making a price quotation in competition with similar […]

Resources - 2011/12/07

Pricing For Small Retailers

This aid is a checklist for the owner-manager of a small retail business. These 52 questions probe the considerations–from markup to pricing strategy to adjustments–that lead to correct pricing decisions. You can use this checklist to establish prices in your new store, or you can use it to periodically review your established pricing policy.  This […]

Resources - 2011/12/07

Pricing For Small Manufacturers

As a small manufacturer, you should not compete on the basis of price unless you are the low-cost producer. Usually you should compete on the basis of product performance, quality, delivery time, or whatever advantages you can offer customers over your competitors.  Good pricing practices require an understanding of the influence of market factors, the […]

Resources - 2011/12/07

Agent or Distributor?

Once you are export ready you can decide how you want to enter a new market. Let us evaluate how an agent or distributor can help with exports. Agents: Agents work as your business representative in the local market and can use their local networks to obtain orders for your products. They usually work on […]

Post - 2019/05/28

Need to Know: Financial Management

One of the keys to business success is being able to interpret financial statements. It’s not as dry as it sounds—by being in control of your finances, you can be proactive in pursuing your goals! Your product or service may be exceptional, but effective management of your cash and finances is essential to your business’ […]

Event - 2019/05/13

Need to Know: Mindset Mastery for Business Growth

What if you could pinpoint your own unique combination of skills and traits that you can leverage to increase your competitive edge? An entrepreneurial mindset is a set of cross-functional life and professional skills that describe someone who is innovative, resourceful and adaptable—key capabilities you can apply to your business, career or life! Join us […]

Event - 2019/04/24

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