Author: Martina Iring

How to Cross-Sell Without Being Pushy - Women's Enterprise Centre Blog Post

Learning how to cross-sell effectively is an art. Cross-selling means you sell an extra service or product to your current customer base, and it can be a great way to increase sales and profits. Unfortunately, cross-selling is often associated with aggressive sales tactics. Who hasn’t been bombarded with communications trying to get you to buy […]

Should you use a group buying site like Groupon for your small business? They seem to be everywhere now, with new ones popping up all the time. Before jumping on the group buying bandwagon, consider the following: 1) Make sure that you can break even Some of the biggest horror stories are about small businesses […]

The holiday season is upon us, so we’re making our lists, checking them twice, and then getting online with Google to find our shopping destinations. If your potential customers are also going online to figure out where to find the perfect gift, making sure they see your website is crucial to your sales. This simple […]