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First impressions are everything. Like a book cover, people will judge your website by its title and description. Search results are an opportunity to advertise your business.Take advantage of this by establishing a keyword-rich headline, meta-description, and URL. Be a step ahead of the competition. Here are some tips on how to improve your click-through […]

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Did you know that a newly-launched trade deal with the Asia-Pacific region, will allow Canadian exporters access to almost 500 million consumers in 11 countries? Notebook in hand, on February 11, I set out to get to the bottom of this new agreement and how it will benefit women business owners at a seminar called […]

A new tool has been created to help individuals and companies talk about gender equality and take action to create an equal future for women in BC. The 2019 WE FOR SHE Action Plan is uniquely created by the BC business community for the BC business community, based on over five years of discussions and […]

Icebreakers are often awkward and dreaded activities but if done right, can be incredibly valuable. To encourage thinking outside the box, icebreakers are a great tool to help kickstart the brainstorming process, generating more meaningful and creative discussions. When choosing an icebreaker, keep the following tips in mind: 1. CONSIDER THE SIZE OF THE AUDIENCE […]

Considering business growth options in 2019? You can boost your business through exports. If you are selling just to the domestic market, you are limiting your growth potential. In 2016, BC’s small businesses were the source of “43 per cent of the province’s total exports and shipped almost $18.0 billion worth of merchandise from the […]

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Canada is known for having excellent maternity leave, especially in light of the recent extension to 18 months. However, many women do head back to work reluctantly when it’s over as they find their priorities have shifted, commutes may not easily line up with daycare hours, and the time away from little one begins to […]

As an entrepreneur, you’re used to moving forward with little guidance or team support. However, sometimes you need feedback or reassurance that you’re on the right path. A peer-mentoring group is an excellent way to work through a new idea or help you choose which direction to take your business. I recently attended a peer […]

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It’s the start of a new year and you’re pumped! You’ve set some goals, you have systems in place, and you’ve even downloaded an app that’s going to keep you organized. But let’s face it, no matter how determined you are, there will be times when you can’t see much progress, you’re worried about finances, […]

A new year is a great time for planning and putting into practice those plans that will propel us into the new year and beyond. Business is built on relationships and relationships traditionally start with that ‘face to face’ meeting. So where and how do you meet these people? Here are some strategies to determine […]

(Shawmadithit (1801-1829): Portrait Source Link) Have you ever been so discouraged or humiliated by someone or something that you have never gotten over it even if what caused you to feel this way might be many years in the past? If so, I would like to focus on some strategies that can help you to […]