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Relaxed work attire is a trend many entrepreneurs have embraced — some perhaps a little too much. In fact, a recent survey commissioned by The Creative Group found 39 percent […]
As a social media strategist I often come across the following question – I have a barely used Twitter account under my personal name. Should I open a new account […]
All businesses impact the environment. The decision to go green is a smart business move. It saves energy, cuts costs, and also creates competitive advantage for you in the market […]
One of the most important lessons all entrepreneurs need to learn early on in their businesses is to ask for help. Too often business owners opt to do everything themselves […]
Communication is one of the biggest issues for employers, so you are not alone if you struggle with it. In a small company which has very few people, communication happens […]
It’s challenging to make your message stand out from all the ‘noise’ out there. Emails, tweets, facebook invites, text messages, and advertisements – the list goes on. Here are 8 […]
As a social media strategist, I hear over and over again from clients, “But I am on Facebook, so I don’t need to be on Twitter”, or “I just don’t […]
Too often, I hear from managers who are at their wits end with a problem employee. Unfortunately they reach out for help at the point of no return. It is […]
Do you ever wonder, how a business stays organized and on track? Is it a rhythm, a natural ability, a learned skill, or possibly a little of each? Is it […]
Your market and your customers are always evolving. Standing still in the business world allows other companies to step in and fulfill customer needs. Here are a few tips on […]