Category: Social Media

As a social media strategist, I hear over and over again from clients, “But I am on Facebook, so I don’t need to be on Twitter”, or “I just don’t […]

Imagine going into a networking event, dropping off your business cards on the table and then walking out. Who would do that? So why do that on Twitter? I see […]

Are you confused about how to make Twitter work for your business? Here are 4 tips to get you started: 1. Consciously grow your followers – Waiting for people to […]

Social Media Marketing is turning traditional marketing techniques on its head. In recent years, due to our ability to filter out advertising, we are moving into a friendlier, “getting to […]

If you run your own business, chances are you’ve already made a foray into the wild and wacky world of Social Media Marketing. There are two main rules when it […]

Should you use a group buying site like Groupon for your small business? They seem to be everywhere now, with new ones popping up all the time. Before jumping on […]

Few businesses are lucky to be so unique that media naturally gravitate to them on a regular basis. For the rest of us, it requires a bit more knowledge and […]

Have you noticed how many vehicles have vinyl letters on their rear window or bumper? For small businesses, this has been a great way for them to get exposure wherever […]

In the middle of the day, when we’re just trying to get things done and keep our customers happy and our business running smoothly, it’s hard to remember to tweet […]

As an entrepreneur, you’re probably aware that being part of social media is no longer a choice, but a necessity. So, before you jump in, it’s important to figure out […]

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