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Launching Your Baby & Maternity Brand with Alibaba & Tmall Global

November 17, 2020 @ 11:00 am - 12:30 pm

The Alibaba Group, in partnership with Export Development Canada (EDC,) invites you to attend its Business Workshop for Canadian Baby & Maternity brands on Tuesday, November 17th at 11:00 p.m. PST.

Rising consumer spending power and enthusiasm for online shopping are driving businesses to tap into China. With 800 million+ monthly mobile active users in the ecosystem, Alibaba Group’s cross-border B2C platform, Tmall Global, is building the future infrastructure of cross-border commerce to help merchants, brands and small businesses in Canada to reach and engage with Chinese consumers.

Join this workshop focused specifically on baby & maternity products (food, clothing, accessories, etc.) to understand the retail landscape and opportunities in China, and how to enter and succeed in the market through China’s largest B2C cross-border e-commerce platform, Tmall Global.

Launched in 2014, Tmall Global is Alibaba’s dedicated channel for cross-border e-commerce. It is the largest and most comprehensive cross-border B2C online marketplace targeting the Chinese market. The platform allows brands and retailers without operations in China to sell to the Chinese consumers. Tmall Global helps to connect more than 25,000 brands from 92 countries and regions with consumers across Alibaba’s platforms.

Note that this workshop will be structured for companies with intermediate knowledge of e-commerce in China, but all companies are welcome, regardless of existing understanding of the ecosystem.

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