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WECafé | Supercharge your website: How to turn more traffic into leads or sales

November 25 @ 10:00 am - 11:00 am

What would you do with 1, 3, 5 or 10 more leads a month? When your competition is a mere click away, it’s more important now than ever to ensure your website delivers what your visitors need for their visit to be successful for them—which will mean success for your business.

Does this sound familiar?

  • Is your website getting a lot of traffic but very little conversion resulting in little to no sales/leads?
  • Are you a business owner spending budget on online advertising and SEO work, yet not seeing the results you want?

If you are a business, organization or non-profit that uses their website as a tool to generate leads or sales then this session is for you!

Join Award winning industry expert Kris Trudeau as she delves into the fundamental elements that make up a successful website, including some long-term strategies and a few tricks you can implement the same day to improve conversion.

In this workshop you’ll learn:

  • Common mistakes businesses make with their websites that turn off buyers.
  • How businesses unknowingly exclude 66% of buyers on their website.
  • What users need to see/feel before they make a purchasing decision.
  • Strategies, goal setting and best practices for websites that convert.
  • 3 tips that you can try right away to improve conversion.

PLUS, Kris will conduct a live analysis! Kris will review a selection of 3-5 participants’ websites and provide some tips and insight on what would make the site more successful.

Sign up today and join us for this interactive WECafé where you’ll have the opportunity to ask questions and if you’d like a chance of having your site reviewed, be sure to provide your URL by clicking on the form link provided in the confirmation email!

Facilitator: Danielle Andrews, Outreach Officer, Women’s Enterprise Centre

Panelist: Kris Trudeau, Founding Owner, Front-End Developer & Graphic Designer, HPX Media

A recording will be available after the live session

Learn More or Register

About the Panelist

With over two decades as a website and graphic designer, Kris Trudeau has established one of the Comox Valley’s premier website development agencies, HPX Media Inc., currently celebrating its 10-year anniversary.

Kris’s career has spanned the gamut, holding positions of senior-level front-end developer, print designer, creative director, and project manager before adding business owner to that list. Throughout her career, one thing has remained consistent, working with small and medium sized businesses.

Through her work Kris has developed a passion for small businesses—seeing the vital role they play in the fabric of our communities. Small businesses are often synonymous with local causes and donate their time, products/services and money to matters of importance in their area. It’s Kris’s passion to watch these businesses succeed against their bigger competition and with the right branding, graphics and marketing, a small business can look as good as, or better, than their competition.

Named one of Vancouver Island’s 20 Under 40 in 2018 and Comox Valley’s 40 Under 40 in 2015, and 5 times Reader’s Choice Winner for Best Website Designer and 5 articles published with Small Business BC, Kris’s skills, experience and community involvement have not gone unnoticed. Each day Kris’s clients benefit from her 20+ years in the industry and Kris has helped many owners grow their business in ways they never imagined.


Women’s Enterprise Centre
1.800.643.7014 ext 112