Tag: marketing

This will be a jam-packed day of learning about the future of brands and marketing from some of the best storytellers in the industry, understanding the future of technology in business and how to use it to benefit your organization and be inspired by some of the most innovative ideas, advances and concepts on the […]

How to Increase Sales COURSE DESCRIPTION How important are sales strategies for small business? Well, finding new customers to buy your product or service is central to the sales process. If you do, your business will grow, and you’ll reap the rewards. So, how do you find them? Join Cathy Kuzel, Business Development Strategist and […]

Join other women business owners for three days of education, corporate vendor matchmaking, networking, and golf. This boutique event offers exclusive access to partner corporations, government agencies, nonprofits, professional associations and other successful women-owned businesses like yours. Learn how to secure your largest, most profitable contracts ever… in a fun, creative setting. The conference takes […]

Secondary Market Research That Works For You COURSE DESCRIPTION As an entrepreneur, it’s vital to conduct market research before making important decisions. Analyzing available data allows you to understand your target market, conduct a competitor analysis, view market trends and enhance your business operations. Join Small Business BC’s Market Research Analyst, Mark Eversfield, as he […]

How to Reach Customers with Simple Videos From Your Phone COURSE DESCRIPTION If marketing has taught us anything in recent years it’s that customers love video content. Many business owners think it’s expensive and time-consuming to create this content but this is no longer the case. Thanks to the humble smartphone, professional-looking videos can be […]

Primary Market Research to Understand Your Customer COURSE DESCRIPTION Primary market research helps to take the guesswork out of important business decisions. Harnessing tools like surveys and focus groups, it can tell you how much your clients will spend, what motivates them to buy, and a greater understanding of customer needs and pain points. Join […]

How to Write and Deliver Your Elevator Pitch COURSE DESCRIPTION Your business idea might be the Next Big Thing, but you need to get the word out first. Whether you’re telling friends and family, or looking for investment dollars, your start-up pitch will be essential to your success. Join Dylan Hrycyshen, Small Business BC Business […]

How to Reach Customers with Simple Videos From Your Phone COURSE DESCRIPTION If marketing has taught us anything in recent years it’s that customers love video content. Many business owners think it’s expensive and time-consuming to create this content but this is no longer the case. Thanks to the humble smartphone, professional-looking videos can be […]

How to Reach Customers with Simple Videos From Your Phone COURSE DESCRIPTION If marketing has taught us anything in recent years it’s that customers love video content. Many business owners think it’s expensive and time-consuming to create this content but this is no longer the case. Thanks to the humble smartphone, professional-looking videos can be […]

Brand Strategy in Changing Times COURSE DESCRIPTION We’re living in an unprecedented era for businesses. As entrepreneurs slowly reopening and scale up their operations, they do so with a mixture of hope and anxiety. Throughout this challenging period, businesses must adapt their brand and messaging to match the prevailing mood. Now is not the time […]

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