Tag: target market

Marketing Strategy for Small Business Marketing for Small Business COURSE DESCRIPTION You know what your small business has to offer, but how do you get that message across to potential customers? Marketing is the single most effective way to spread the word. Presented by Mary Charleson, Charleson Communications, Marketing for Small Business will help you […]

Tips for Building an Effective Brand Strategy COURSE DESCRIPTION A brand consists of much more than just a logo. In fact, it’s just one aspect of a true branding strategy. Want to appear as professional and well-polished as a much bigger company? It all begins with your branding. Small businesses often struggle with building a […]